When a tailor takes a measurement they know exactly where to apply the measuring tape. We do the same – combining our unique algorithms with the tailor’s know how of finding just the right size.
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Sizer has developed a set of modular components compatible with Windows, iOS and Android that allow shoppers to measure themselves using only their mobile device’s camera.
The user is guided to perform a few simple poses as they interact with the app, during which we collect a series of images of the user from different angles that help us decipher their exact contours.
The images are processed on our Measurement Calculation Engine (MCE) where we make use of advanced computer vision technology and a set of unique measurement algorithms that allow us to recommend the ideal size per garment for each and every shopper.
Many consumers select their size using the retailer’s online size guide, which details target body measurements for each garment size. To use the guide the consumer needs to manually measure himself and decide – what size should I buy? Very often the consumer will end up with measurements that don’t align into one size in the size guide and will end up ordering the wrong size. Or he won’t understand what size to buy and simply abandons his purchase.
Sizer creates a logic around the retailer’s size guide, making it easier for our recommendation engine to navigate a person’s body measurements through the size guide and come as close as possible to selecting the right size.
Once the consumer has scanned himself, Sizer is able to determine his accurate size for every brand and each item type, based on their exact measurements. The consumer gets his size recommendation by simply clicking on the sizer widget on the retailer’s e-commerce website.
The more the customer uses the Sizer app, the more their level of comfort grows, leading to a significant increase in shopping online.
Whether it’s items left on the fitting room floor or returned orders online, you will see a drastic drop.
The more the customer shops, the more the system learns about their preferences – allowing the retailer to tailor unique communications.
Sizer’s app can be used to save you the worry of shopping online, or in-store – making sure what you take into the fitting room is always your right size.
With our online widget, shoppers can now shop online with the confidence that they will always get their right size.
With the barcode scanner, your customer will only bring the right fit into the fitting room.