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Does Size Matter?

Blog
May 29, 2022
Nicole Levitt

Adam Kaplan, CEO of Sizer, catches up with Miryha Fantegrossi, SVP of Merchandising & Design of Wacoal America and Cecelia McAleer, AVP Technical Design of Maurices, to chat about the biggest size and fit challenges facing fashion retailers, the future for industry sizing standards,
and how this will all fit in with the Metaverse!

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Latest posts

  • 6 Ways Ecommerce Fashion Brands Can Leverage AI and Machine Learning to Face Sizing Challenges
    27.03.23

    6 Ways Fashion Brands Can Leverage AI and Machine Learning to Defeat Sizing Challenges

    The inconsistency of apparel sizing is not only a source of frustration for shoppers but also poses a significant challenge for fashion brands. However, technological advancements in artificial intelligence and machine learning have brought about a combination of solutions to this problem.

    Read more
  • Digital sizing battles
    22.02.23

    Digital Sizing Battles #1: MatchesFashion

    Welcome to our new series of Digital Sizing Battles! Each article will deep dive into one of the top fashion sites and rank how their ding in terms of providing a digital sizing experience to their customers. And this week: MatchesFashion

    Read more
  • 30.01.23

    The Ultimate Digital Sizing Experience Checklist

    When it comes to clothing, one size doesn’t fit all. A size 8 in one brand may be a 10 in another, and even within the same brand, sizing can differ from one item to the next. Here are 11 tried and true best practices that fashion brands should consider when creating the digital sizing experience for their customers.

    Read more
  • 6 Ways Ecommerce Fashion Brands Can Leverage AI and Machine Learning to Face Sizing Challenges
    27.03.23

    6 Ways Fashion Brands Can Leverage AI and Machine Learning to Defeat Sizing Challenges

    The inconsistency of apparel sizing is not only a source of frustration for shoppers but also poses a significant challenge for fashion brands. However, technological advancements in artificial intelligence and machine learning have brought about a combination of solutions to this problem.

    Read more
  • Digital sizing battles
    22.02.23

    Digital Sizing Battles #1: MatchesFashion

    Welcome to our new series of Digital Sizing Battles! Each article will deep dive into one of the top fashion sites and rank how their ding in terms of providing a digital sizing experience to their customers. And this week: MatchesFashion

    Read more
  • 30.01.23

    The Ultimate Digital Sizing Experience Checklist

    When it comes to clothing, one size doesn’t fit all. A size 8 in one brand may be a 10 in another, and even within the same brand, sizing can differ from one item to the next. Here are 11 tried and true best practices that fashion brands should consider when creating the digital sizing experience for their customers.

    Read more

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